Social media is one of the most important cogs in a successful business. Platforms like Twitter, LinkedIn and Facebook allow you to promote yourself to the world. Here we explain how having a presence on social media can benefit your company.
Build brand awareness
A social media presence helps you build the brand awareness your company needs.
This week’s episode started with the usual manly banter between Mark and Daniel about who is better and how this week’s task was going to be the confirmation they both needed. Meanwhile Lord Sugar decided it was time to switch the teams up with Daniel making his way over to Summit, while Sanjay was relocated to Tenacity.
This week’s task was to create a luxury premium pudding for the mass market. Each team had to manufacture and brand their own pudding and then pitch it to three of the biggest retailers, ASDA, Waitrose and Tesco. Katie and Roisin were chosen as PM’s for their teams as both their business plans involve food, this would give them the chance to show Lord Sugar which of them really knew the industry they wanted to go into and so it was obvious, whoever ended up in the boardroom, what it was all going to come down to was everyone’s individual business plans.
It’s all about location, location, location in the world of business. You therefore need to know where to set up camp – otherwise you could be doomed before you even begin. Follow our tips on how to find the best location.
Do your homework
The right address can give you a professional presence and impress potential clients, so choosing a location is a decision that shouldn’t be taken lightly. You need to do your homework and be 100% sure you’re making the right move.
This week saw the candidates have a meeting with Lord Sugar in their pyjamas, a map of London and the return of products from the last 9 series. The task was to locate these products and negotiate for the cheapest price possible.
There was a discussion over who should be PM for team Tenacity and Daniel came out on top. He split up the products equally between team members and sent Katie and Mark off to collect a Belfast sink, Nigella seeds, a 1m old rope, some tea and Oud while Felipe and himself went off to find a kosher chicken, fresh scallops, a diamond and a human skeleton as well as to build bridges between themselves after the disaster of last week’s tasks.
Are you toying with the idea of starting a business in 2015? If so, how do you plan on getting your enterprise off the ground?
Starting your own business can be scary. But do it properly and you could be about to embark on the most fulfilling and rewarding experience of your life. Here are 5 top tips to set you on the right path.
Working from home is a great option for many parents because it allows them to combine childcare responsibilities with a career or to be close to their children while they are growing up. But if you’ve got small children, it’s important to make sure your office is safe. Babies and toddlers can get into the least-expected places, so here are some top tips for childproofing your home office.
Safeguard your equipment
Cover keyboards and printers when they’re not in use to avoid them being damaged by spills and sticky fingers, and if you have a shredder keep it out of reach altogether. You can use safety straps to secure electrical equipment so it doesn’t get pulled down accidentally.
This week’s Apprentice took us on a trip to the countryside where both teams had to sell one product that already had a long standing presence at the country show, as well as introduce and sell two products that had never been seen there before.
It was made clear by Lord Sugar that this week’s task was going to be based on selling and that individual candidates’ sales would be monitored and taken into consideration when it came to the board room. It was for this reason that James put himself forward as team leader for Summit. He sent Bianca, Sanjay and Solomon to assess the products that the team would be introducing to the show, while Roisin and himself went to try and win over the big ticket items.
This week’s apprentice saw half of each team jetting off to New York. A situation that was definitely going to cause conflict between the teams, fighting over who was more worthy of the trip.
Due to a false claim from Mark to make sure he was PM and had the authority to choose who was going to New York, obviously including himself. He left Katie and Daniel to create a drink and brand it and took Lauren and Filepe with him to New York, to do what? I’m not really sure…
It’s easy to stay inside all day when working from home. After all, there’s no commute and you don’t even have to walk anywhere to get lunch. We look at 6 tips on how to make sure that you stay fit and burn calories – even if you don’t go outside.
1. Get dressed
You may want to stay in your pyjamas all day – just because you can. But nothing is quite as demotivating as not getting dressed. You don’t have to wear a suit or put make-up on, but just putting on some proper clothes will make you far more likely to get out of the house while you’re having a break.
Standing on the deck of HMS Belfast Lord Sugar announced that this week’s task was to design and sell a new and never been done before board game. After we said goodbye to Sarah and Steven a few weeks ago I was sure that the teams were going to be able to come up with a good, creative and realistic idea instead of the usual jokes that are brought up whilst brainstorming.
After his telling off last week James was very quick to put himself forward as PM for Summit to show to everyone that he can be the serious candidate he hasn’t yet proved to be in. James proved very able, at least to shout and dictate to other candidates where he thought they should go and when he thought they were doing wrong, but other than this he didn’t do much. Roisin should definitely be congratulated on her input to this task, she came up with their whole board game of ‘Geoknow’ a fun geographical board game where individuals would have to guess the country on a card from either verbal or written clues. Simple, easy and fun.